Arif Habib, chairman of one of Pakistan’s largest business conglomerates, announced on Friday that InstaMall, an online marketplace, has received a pre-seed investment from the country’s business magnate.
“InstaMall is working to create a customer-centric, tech-enabled platform that customers can trust. According to the statement, “InstaMall only sells original goods and focuses on shipping orders quickly.” “Since its launch in September 2020, InstaMall has secured a range of collaborations with leading apparel, cosmetics, accessories, electronics, and retail brands. It will continue to expand its alliances to include the region’s best and brightest. Hashaam Riaz Sheikh (a former Citigroup investment banker) and Basit Riaz Sheikh (a Cornell PhD and trained Artificial Intelligence (AI) expert) created InstaMall.
It said that InstaMall was essentially a tech firm that used a sophisticated AI-powered technology stack to efficiently resolve the challenges that had long plagued Pakistan’s e-commerce market.